Logo for a professional service.

Logo for a non-profit organization.

Peerfinder was developed as a technology to help business owners find each other at conferences. Red Rooster Group developed the logo, website and advertising to promote this professional service. Branding & Advertising The logo features two “e”s turned in to mimic people meeting, and the ad shows the concept of 2 people finding each other [...]

So you’re starting a nonprofit organization or have one and want to know how to build or strengthen your brand. Well, what is a brand? Is it advertising, your spokesperson. a logo? 

Naming, branding and storefront design for CarePath, a senior care management service launched by the Park Slope Geriatric Day Center. See more of our work in launching CarePath

Design and Religion Butt Heads Where does the sanctity of religion leave off and branding begin? That’s the question that Sikh transit workers are addressing in their protest against the MTA requirement that they wear the agency’s logo on their turbans. The issue underscores the importance of design in today’s society and the extent to [...]

Looking to redesign your website or upgrade your agency’s branding and putting out a Request for Proposals (RFP)? Make sure you get the best consultant you can by making your RFP the best it can be. Consider this list of what to include gleaned from our 17 years of responding to RFPs.