Promoting Your Nonprofit Organization
Red Rooster Group is a New York based marketing, branding and public relations firm promoting nonprofit organizations, developing and fundraising strategies, websites, brochures, social media.
At Red Rooster Group, it all starts with a sound strategy. And then we develop the appropriate outreach tactics to reach your goals with an integrated approach.
PUBLIC RELATIONS
Public Relations to help you get noticed. Media lists, blogging, public relations outreach, writing by-lined articles, speaking engagements, social media strategy and other tactics to engage your audiences.
PROMOTION & FUNDRAISING
We employ a variety of promotional and fundraising strategies to raise awareness and money for your organization including engaging websites, advertising, direct mail, social media and event promotion.
• Promotion Services
• Marketing Case Studies
MARKETING & FUNDRAISING STRATEGY
How do you reach your donors and other audiences in the most effective way? We can develop a comprehensive plan that maps out the best course of action.
• Marketing Services
• Marketing Case Studies
BRAND DEVELOPMENT
We provide complete brand development services to help you tell your story in a compelling way. Including message development, organizational naming, logo and visual identity design, and brand promotion and brand management.
• Brand Development Services
• Nonprofit Branding Examples
NONPROFIT NAMING
If your organizational name is not as strong as it should be, we can help you to assess whether it’s time to for a new name. Assessments, organizational naming and brand architecture to clarify your division and program names.
MESSAGE DEVELOPMENT
Developing an effective message is crucial to developing an effective brand. We can help you to articulate your story in a compelling way and develop meaningful messages to convey your organization’s impact. We can develop your brand promise, tagline and key messages.
• Nonprofit Marketing Case Studies
• Copywriting Samples
• Article on Message Development
LOGO DESIGN
A compelling logo identifies and introduces your organization and sets the tone for how people perceive your organization. We provide complete visual identity design services for creating logos, brand marks and symbols, organizational color palettes, stationery, and templates.
• Brand Development Services
• See Nonprofit Logo Designs
WEBSITE DESIGN
Complete website and interactive design services to promote your organization including website reviews, site architecture, copy writing, design, programming with Content Management Systems, database integration, analytics and tracking reports as well as email newsletters, mobile apps and other interactive designs.
• Website Design Services
• Website Design Examples
PRINT DESIGN
We design brochures, donor kits, folders, and sales materials in all styles and formats, from simple C-folds, to multi-page booklets to inform, explain and persuade your audience.
• Print Design Services
• Print Design Examples
PUBLICATIONS
Whether print or email, newsletters and magazines, and annual reports to help you connect with your constituents on a regular basis. We can help you to plan out your publication strategy, develop the content and design, set up email templates and oversee production and mailing of print newsletters.
• Publication Design Services
• Publication Design Examples
PROMOTION
Promote your cause or event with engaging posters, postcards and invitation packages as well as advertising, online promotion, social media and direct mail. We focus on integrated campaigns that get results.
EVENT MARKETING
We can handle specific promotional aspects of your event, or create a complete marketing campaign including save the date postcards, invitations, online and social media promotion, event journals, agendas and handouts, event photography and video, slideshows and videos, website updates with event photo galleries.
• See Event Marketing Examples
Looking for Results?
See what Red Rooster Group has achieved for ourselves. If we can do it for us, we can do it for you.
Search Engine Marketing Results
While many firms claim to specialize in search engine results, Red Rooster Group is proud to announce that we claim the number one spot for our major keywords such as Nonprofit Branding and other terms. Our Red Rooster Group and Nonprofit Brand Institute sites achieve high rankings, often many times on the first page, for many of our keywords.
Nonprofit Public Relations
We’ve been featured in the top nonprofit publications in the sector including the Chronicle of Philanthropy, GuideStar.org and many others with bylined articles on nonprofit branding, marketing, website and design topics. See articles.
Engaging Nonprofit Audiences
We know how to get results by getting your nonprofit in front of the right audience. We’ve spoken at the top nonprofit venues including the Foundation Center, National Council of Nonprofits, the United Way and others. See our list of speaking sessions.
Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, fundraising, and communications effectiveness. Contact us at info@redroostergroup.com.
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