CLIENT: StratX
A brand update and redesigned marketing materials enabled StratX, a global consulting firm, to present itself as a leader in business simulations. We helped StratX create a new brand identity which encompassed a new logo as part of a whole visual system to unify their marketing. We also redesigned their website to convey the value that StratX brings to their clients.
Updated Logo
The new logo better reflects the spirit of StratX. The letter X was transformed to represent a human figure adding human dimension to the logo which better reflects energy and enthusiasm. We also refined the letterforms to make them work well together and be legible at various sizes.
Website
The new website features a clean, simple interface that is well-organized so that content is easy to find. It is designed to be used as a informative tool that highlights the strengths of StratX. It clearly explains simulations with charts and videos to demonstrate what they do. > stratxcorporate.com
Brochure
A PDF document was designed for updated corporate communications that can be emailed to potential clients. The sheet provides a concise summary of StratX’s services, strengths, and benefits to serve as an introduction to the firm.
Links
- See other websites.
- See other Business Case Studies.
- Contact Red Rooster Group for help with your marketing.
Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, sales, and communications effectiveness. Contact us at info@redroostergroup.com.
