Why don’t nonprofits value intellectual capital, particularly marketing expertise, when it can prove crucial to the success of their cause? I encountered that question when I learned about [...]
At the CT Association of Nonprofits 6th Annual Conference, Ami Dar, the founder of Idealist, spoke about using online tools to communicate more effectively within an organization. His 70-person [...]
Citing a $6 billion state deficit, Stamford Mayor Dannel Malloy reported at the recent Connecticut Nonprofits Conference that the last eight years have brought “an assault on social services.” [...]
As an expert in branding for nonprofits, I found it refreshing to hear a fellow nonprofit expert discuss the concept of the nonprofit sector’s brand as a whole. Without using the word [...]
In light of current economic conditions, the nonprofit sector can’t afford to continue in a “business as usual” manner. This was the message that NYU Professor Paul Light delivered at the 6th [...]
On October 24, 2008, the Columbia School of Business held a conference titled “The Moment of Now: Market Innovations in Social Enterprise” to explore themes in the emerging sector of [...]
After the three-day Nonprofit Congress in May, the National Council of Nonprofit Associations (NCNA), which produced the Nonprofit Congress, organized a lobbying day to create awareness about the [...]
Darren Ernest, President of 74 Marketing, shows how different forms of social media (such as blogs, video, social bookmarking, document sharing) all drive traffic to your website. His tips for [...]
Like all small business owners, juggling many balls often doesn’t leave time for the long-range planning necessary to grow the business. Going it alone, I longed for feedback from peers [...]
At a recent Green Marketing Group gathering convened by Les Judd of Green Bouroughs, a monthly gathering of environmentally-minded business owners to help each other share ideas and grow our [...]
At a Craigslist Foundation event on Social Entrepreneurship, Jeffrey Robinson, PhD. Asst. Professor of Management and Entrepreneurship, at the NYU Stern School of Business, discussed the triple [...]
Keynote speaker to Association of Fundraising Professionals Fundraising Day NY 2008 conference, Lorraine Cortes-Vasquez, Secretary of State for NYS, shares her insights and inspirations to the [...]
